Successful Negotiation

FREE business success nuggets

Always...

• be well prepared, controlled and calm              

• expect the unexpected - there are no rules or ethic           

• do your best to appear open, flexible, amiable              

• know your 'walk-away' position in advance

• summarise and confirm key agreement points as you proceed

• give ground without gaining something in return

• lose your composure or become rude and insulting

• lose sight of or become distracted from the key issue

• agree to a 'split-the-difference' deal unless it helps your aim

• part on bad terms - win or lose

TOP TIPS compiled exclusively for Ian Bysouth Consulting with abridged extracts from The Marketing Toolkit by Jeff Della Mura, available at Amazon.co.uk

(How-to-Books ISBN 978-1-84528-285-1)